Serendipity News Archive

Twitterology News

January 5th, 2012

The New Year bells of 2012 rung in Rupert Murdoch on Twitter. Ouch! Twitter users have reacted with disbelief and dismay.
Since going live the media tycoon had collected more than 111,000 followers and tweeting his views on everything from his family holiday in the Caribbean (lucky for some) to American politics and the US presidential [...]


You May Want To Think About PR in 2012

January 5th, 2012

PR Builds Brand
Consumers use the media to know what’s new, what’s hot and what’s important. Getting editorial pieces in the right types publications can catapult and define a brand.
PR Creates Awareness
Good PR builds a brand with the right audience. If people love your product or service they’ll tell their friends and you build loyal followers. [...]


How to Tie in Your Guests Long Term to Your Hotel & Resort Brand

November 30th, 2011

The international hotel and resort industry needs the ‘next big thing’ to raise and extend the profile of their brands; giving another type of customer experience…


The Science of Twitter: Twitterology

November 3rd, 2011

Twitter has become a rich source for academics and Twitter moods are being assessed globally…


Why You Need To Be Visible Online

October 21st, 2011

Right now people are searching for your products or services online and if they are not finding you online, they’re probably buying from someone else…



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